Stretch

THESE ARE SOME EXPERTIMENTS ON THE WORD STRETCH WITH A TYPEFACE I CHOSE WHILST I WAS LOOKING INTO HOW BEST I CAN COMMUNICATE THE WORD. I LOOKED AT SIMPLE MOVEMENT HERE AND THE IDEA I HAD, DIDNT WORK OUT AS WELL WHEN I TOOK IT INTO AFTER EFFECTS. IT WAS ALSO AN ISSUE FOR ME TO GET  THE LETTER FORM ONCE STRETCHED BACK TO ITS ORIGINAL SHAPE, SO IT LEFT WEIRD LINES AROUND THE EDGES. 

THIS REALLY HELPED ME ORGANISE AND LEARN DIFFERENT WAYS OF ORGANISING THE WORK AND LAYERS, WHICH KEPT ON INCREASING MORE AND MORE AS I DEVELOP NEW IDEAS. I USED AGAIN A ILLUSTRATOR OUTLINE WHICH I NOW KNOW HOW TO USE EACH LETTER INDIVIDUALLY AS OPPOSED TO A WHOLE LAYER, WITH THE DIFFERENT MASKS THAT I COLOUR COORDINATED TO MAKE THINGS CLEARLER AND IT REALLY DID HELP. 

HERE ARE SOME DIFFERENT CLIPS I EXPERIMENTED WITH THE STRETCHING OF THE OUTER PARTS OF THE LETTERS. I WANTED THEM ALL TO MOVE IN THE SAME DIRECTION, BUT RELAISED IT WASNT ENOUGH AND THAT I NEEDED TO APPLY MORE COMPLEX FRAMES, LOOK AT ZOOMS, OR TRYING TO CAPTURE IT FROM A DIFFERENT ANGLE, WITHOUT THE USE OF 3D, BUT JUST THE ILLUSION.